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AirCargo GSA Saves 60%+ Decision-Making Time with Improved Data Accessibility

The Background

Established in 1993, Allied Aviation is amongst the largest GSA companies in India, currently representing 8 airlines for cargo. Besides representing various airlines, they have been an ad-hoc charter operator for cargo and have organized several flights from India to Europe & the US. Spread across 16 cities in India, they help connect over 230 cities across the globe. They're a recognized member of IATA, TIACA & FEDAGSA.



"The quick business understanding by the team at supl.ai was impressive. Their work has redefined how our high-stake meetings are held and important decisions are made."


- Kritika Seth, Director, Allied Aviation




The Challenge

Messy data, distrust, and misalignment of company objectives

  • The evaluation of every component within the organization was based on intuition & hearsay. This weakened the confidence in people, processes, and the product. It raised red flags in both, the HR & Operations departments.

  • Historical data was unorganized, got typed in manually, and was scattered across departments. As the business expanded, the data became messier with multiple formats and data collection strategies that were only meant for humans to process.

  • Employees are used to the old-school working style for the past 20 yrs; bringing in facts and figures into decision-making is challenging for everyone

  • The lack of analytics set-up required senior management to have long meetings, multiple back and forths, and debates between different departments' domain knowledge to come to any decision with confidence. These never-ending discussions paralyzed their efficiency, putting the clients in a disadvantaged situation.


The Solution

Digital Transformation, Business Intelligence, and Culture Upgrade


Using a unique problem-solving mindset, Supl.ai Analytics deployed automation and business intelligence to deliver an easy solution. A digital platform where one can view, review, and compare company performance at various levels.


Empowered with data-driven performance comparisons, it moves the entire process of in-person decision-making to a virtual platform, accessible remotely by various stakeholders. It saves them time, resources, and the need for manual intervention or physical proximity.


Supl.ai doesn't work as a vendor but as a partner and we made sure the solution we provide is adopted throughout the organization. In order to foster a data-driven culture, we strategized the roll-out and internal process improvement. This was further supplemented by employee upskilling.


dashboard for offline airline reporting
Snapshot of Offline airlines

The Impact

  1. Improved data accessibility across the organization led to 60%+ time savings in the decision-making process

  2. Seamless migration to standard, state-of-the-art digital tools, and related support services

  3. Identification of opportunities and risks in the business, leading to improved processes and better revenue



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